Peugeot at Sunset Cinema
Having secured a Sunset Cinema partnership, Peugeot-Citroën approached us to help activate their sponsorship, bring their brands and vehicle range to life and increase test-drive enquiry to dealerships.
We felt it was essential to give cinema-goers a reason to engage.
That’s why, in addition to onsite branding, vehicle displays and a VIP lawn lounge experience, we created a competition that used vehicle icons to celebrate a shared love of film and brought each of the brands to life in a simple, relevant and enticing way.
Check out the video and test your film knowledge
What we did
- Sponsorship Amplification
- Digital + Social Engagement